Beat the Odds - Make Your Content Go Viral with these 5 Tips

Do you want your posts to go viral? I bet you’re nodding your head in agreement right now because who wouldn’t! Making a post go viral is no sure thing, and if it were everyone would be posting viral content daily. Viral posts are rare but not impossible.

Making a post go viral all starts with emotions. If you can evoke emotion in people (humor, motivation, etc.), you are much more likely to publish content that will go viral. Here are some proven tips to help you get more engagement, views, followers, and hopefully help your content explode and go viral.


1.    Paid Ads

Get the ball moving by driving some traffic with paid ads. Pay to promote your content and watch it thrive. Make sure you have a clear message and back it with some funds to boost brand awareness, generate traffic or leads, and then sit back and watch your conversions soar. Sometimes paid ads are what it takes to get your foot in the door and get your content in front of the right people who will (hopefully) engage and share.


2.    Buzzsumo

This platform is fantastic, to say the least. It allows you to search and analyze the content that performs best for any specific topic or competitor and even helps you find influencers in your niche that can help you promote your content. Use this site to your advantage and recreate better versions of posts that have already gone viral (add your spin to it).


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3.    Aesthetics

Make sure your designs are beautiful and aesthetically pleasing. If you have a messy or cluttered blog post or design, people aren’t going to want to click on it. People’s attention spans are only shrinking, so try to catch their attention with a beautifully curated image or sizeable bold text.


4.    Research your platform

Different types of posts perform better on specific platforms. For instance, a meme will have the best chance of going viral on Facebook, whereas a picture may perform best on Instagram, and a witty string of words on Twitter. One approach that seems to work amongst all platforms is quotes embedded into an image.


5.    Post at High engagement times

This timeframe is different for every business, person, and platform, so do your research. Go into your analytics and find out when your audience is online. Finding the most optimal time to post will give your content the best chance at being engaged with, shared, and boosted by social media algorithms.

Unfortunately, you can’t predict what post is going to go viral. So, don’t get discouraged if something doesn’t get the recognition you thought it would. Keep posting because the more quality content you are pushing out, the more chances you have at going viral.


Have you gone viral before? Let us know what your best performing post was!

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